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Pickup Fomoco

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Pickup Fomoco
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The Ford Motor Company has been plagued by different problems in recent months. Last year, they have lost the most money in their storied and lengthy history. They have even used the company's plants as collateral for a loan they needed badly.

And it seems that Ford is not out of the woods yet. Recently, the company announced that they are recalling diesel engined 2008 model Super Duty trucks. The recall is the result of reports of tailpipe fires on diesel variants of the 2008 model of the heavy duty pickup trucks. The culprit of these fires was discovered to be leaking oil or fuel ignited when it came in contact with the diesel particulate filter located near the tailpipe of the trucks.

As of today, FoMoCo received three reports of tailpipe fires. It can be remembered that Ford proudly announced the development of the particulate filter and its ability to reduce greenhouse gas emissions of the diesel engines. In one reported case, it was said that the truck's hot tailpipe ignited the grass beneath it. Fortunately though, the grass fire was extinguished immediately and that no one was hurt neither in the incident nor in the other two cases of tailpipe fires.

The recall, according to Dan Jarvis, spokesman for Ford, "is an important product for us and an important customer base, and we want to move swiftly to make sure this does not become a safety issue for our customers."

The recall will be a big blow to the company's reputation and it might as well negatively affect the sale of the Super Duty trucks. The truck is one of Ford's most profitable vehicles and the company rally needs to address the situation as soon as possible. That is why Ford will be sending out recall notices to their customers in early April. But before that, their dealers can warn them of the possible risk of tailpipe fires.

The recall is the second problem that FoMoCo encountered with the Ford Super Duty Truck. It can be remembered that in late February, Ford's engine supplier Navistar International Corp. halted deliveries of the PowerStroke engines due to contract disputes. The supply of the engines to Ford's assembly plants is as abrupt as a vehicle stopped in its tracks by brake components from EBC Active Brakes Direct.

The recall will affect the first 8,400 diesel Super Duty trucks for the 2008 model year. These vehicles will undergo software upgrades that according to Jarvis will only take less than ten minutes per vehicle. The new software upgrade will shutdown the vehicle once it detects abnormally hot temperature on the particulate filter. This will give drivers of the Ford Super Duty trucks to pull safely to the side of the road to let the particulate filter cool down before running the vehicle again.

The gasoline version of the Ford Super Duty will not be affected by the recall as well as diesel Super Duty released before 2008 model year.

Anthony Fontanelle is a 35-year-old automotive.buff who grew up in the Windy City. He does freelance work for an automotive magazine when he is not busy customizing cars in his shop. You can visit EBC Active Brakes Direct for more information.

General Motors Cuts Pickup Production

With light trucks sales on the decline and auto buyers demanding for more fuel efficient vehicles, it is not a surprise that automakers will slow down or even stop production of SUVs and light trucks. But the Big Three, which are known for having an almost monopoly on these light trucks, are loath to reduce the number of SUVs and pickup trucks that they produce. That was the case until General Motors announced that they will be cutting the production of pickup trucks.

The Detroit News reported that the largest American automaker has announced that they will be producing less Chevrolet Silverado and GMC Sierra units. The reason for the production reduction is the sluggish sales of these large vehicles. Although the Silverado is still racking up strong sales figures, the automaker continually has to contend with the trend which saw the sales of pickups in general slowing down.

According to reports, the automaker will be reducing the production of the Silverado and the Sierra by 20 percent. As can be expected, this planned reduction in production will affect workers. The Detroit News reported that an estimated 500 temporary workers will be affected. The reduction in production as well as in the workforce will start early September at the automaker’s Pontiac assembly facility in Michigan according to General Motors.

Both the Sierra and the Silverado has been redesigned recently by General Motors in an effort to attract more buyers. This step though did not enable the Silverado and the Sierra to stay at the top of their segment. The reason is intense competition from Ford and Toyota pickups. The popular F-150 is being offered by the FoMoCo with big discounts. On the other hand, the redesigned Toyota Tundra is also offered by the Japanese automakers with discounted prices.

Instead of offering discounts for the Silverado and the Sierra which would mean lower profits, General Motors decided to lower production. The automaker, just like Ford and Chrysler, is in the middle of its turnaround plan after years of lagging behind Japanese automakers in terms of sales increase. With the production of the Silverado and the Sierra in the Pontiac facility, it can be expected that the automaker will also reduce their production of auto parts such as the Chevrolet pickup light kit.

By reducing their production at the Pontiac facility, General Motors is now being more at risk of being overtaken by Toyota as the world’s largest automaker. Last year, Toyota sold more vehicles worldwide than General Motors. But the title of being the largest automaker refers to the automaker with the most number of vehicles produced. This year, Toyota’s estimated production is larger than that of General Motors. And with the production reduction at one of General Motors’ key assembly facility, General Motors looks to hand the title it has owned for decades over to Toyota.

The GMC Sierra and the Chevrolet Silverado are not only produced at the Pontiac, Michigan auto assembly facility. These pickups are also produced at General Motors’s facilities in Flint, Michigan; Fort Wayne, Indiana; Oshawa, Ontario; and at Silao, Mexico. While the pickup trucks are also produced at these facilities, General Motors did not announce that there will be a reduction in production at these sites.

With the plan set to be implemented on September, General Motors made it clear that they are pushing through with their plans to reduce workforce as a part of their turnaround plan to bring the company back to profitability.

About the Author

Anthony Fontanelle is a 35-year-old automotive buff who grew up in the Windy City. He does freelance work for an automotive magazine when he is not busy customizing cars in his shop.

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